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Building a Unified Team

By John C. Maxwell | June 26, 2013
Building a Unified Team

Just because you assemble great players does not mean you have automatically have a great team. I have always loved basketball, and I played throughout high school. Entering my junior year, our team was loaded with talent, and we were projected to contend for the state title. I was one of two juniors in our starting lineup, along with three seniors. However, a rift developed between the older and younger members of the team. In fact, the team culture became so toxic and divisive that the coach split the squad in half. Juniors played one quarter and seniors another; the two groups never intermixed on the court. Despite being blessed with exceptional athleticism, our team stunk. We won only three games the entire year.

The next season everyone wrote us off before the year even began. On paper, we were not an intimidating foe. However, we gelled as a team and played amazingly well together. Though far less talented than the prior year, our team was far more successful, capturing the league championship.

The Source of Unity

A collection of individuals does not become a team simply by putting on the same uniforms. Nor do persons suddenly transform into a team merely because they show up to the same workplace. A true team—one whose members work together to achieve greatness—has a unified vision.  

As a leader, unity begins with you. You must find the dream in order to bring the team together. In teaching leadership, I encounter many organizations that are suffering because they have people in leadership positions that have never crystallized a compelling vision. The blind are leading the blind, and the organization is adrift as a result—lacking any clear sense of direction.

To rally a team around a common cause, you must see the vision clearly, say it constantly, and show it creatively. In my career, I have often failed at the second step, neglecting to repeat my vision enough. I’m an activator, and I am constantly on the lookout for the next challenge. Once I’ve communicated something, I expect that my people have caught the message, and I move on. However, followers need the vision laid out for them continually. Even if communicating the vision seems boring or repetitive to me, I have to remember that not everyone else shares my level of familiarity with it or my passion for it. Also, since organizations naturally experience turnover, I must share the vision regularly to make sure that newcomers grasp it.

The Value of Unity

Unity is the glue that holds the team together, in part by reducing competitiveness among its players. When people share a common goal, they have the mindset of completing each instead of competing against one another. That is, they look for ways to make the other person better instead of trying to outshine one another.

In addition, unity to the vision increases accountability among teammates. Dependent upon each other for success, they mutually spur one another on to peak performance. At the same time, when a team is passionate about bringing its vision to fruition, its members know immediately when someone gets off track. A healthy team confronts slackers and urges them to pick up the pace or else to find another place to work. 

The Test of Unity

As leader, the goal is to have our team members:

  1. Understand the vision
  2. Take ownership of the vision
  3. Contribute to the vision
  4. Pass on the vision

If all four of those steps are taking place, then I am confident in the unity and cohesiveness of the team.

However, all too often we don’t even take the first step of ensuring that the vision is understood. Test your team’s unification around a common vision by performing the following exercise:

  • Give each team member a 3 x 5 index card.
  • Allow them five to ten minutes to describe your team’s vision (using 30 words or less).
  • Collect the cards and review them.

Remember: it’s your responsibility to transmit the vision clearly—not your team’s responsibility to decipher it from their surroundings.

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Be the first to comment on "Building a Unified Team"

  • Alanna says: August 29, 2019 at 9:54 pm

    What is the most successful team building material that you currently have?

  • Jason Brooks says: August 30, 2019 at 7:49 am

    Allana–what kind of resource are you looking for? DVD? Digital? Book? We have several different options that could be recommended, but knowing what would serve you best will help narrow the field.

  • Brett says: November 5, 2019 at 11:05 am

    I thought this was a great article, shared it with my team, but had a couple of people give negative feedback about the basketball example used. Since the example used Seniors vs. Juniors, and the team gelled after the seniors (conflict) left, they felt the message implied that in order for our team to excel, we need to get rid of some people…and they started to think which individuals on our team would it be.

    Also, they took the sentence, “A healthy team confronts slackers and urges them to pick up the pace or else to find another place to work.” negatively also, that instead of helping these individuals, the article again implies getting rid of people, rather than resolving the issue.

    Would appreciate your thoughts to the feedback I received after sharing this. I thought it was a good article that drove positive results, that’s why I shared it with my team…didn’t expect this feedback.

  • Texas says: December 20, 2019 at 1:39 pm

    I too have experienced what Brett has experienced. I am very interested to know how to clarify any misunderstandings without devaluing other peoples interpretations, as I feel that these interpretations were valid. Thank you for your time and insight. I look forward to any thoughts you can provide on the matter.

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